Building Influence through Inviting

One of my favorite ways to grow my network, stay in touch with people I like, help my friends and business associates, and to have more fun in my business is to “invite.” Inviting is a natural part of the referral process. When you invite someone – whether it’s to a business networking event or […]

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Evaluating your Business Networking

Is your networking working? One of the things I help my clients with is the evaluation of the networking they are currently doing. Are they attending the right networking events? Are the groups they are involved in likely to produce the results they want? Are they spending too much time or not enough time networking? […]

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Networking Momentum

I like to network all the way through December and into the New Year. On December 30th and 31st 2014, I attended two networking events. At the first event there were just two of us; at the second event, however, we made it up to three! Did I waste my time? No! It turned out […]

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How to Get the Most out of BNI

Being a part of a BNI chapter is a great way to grow your business and create strong referral relationships with other business professionals in the local community. People’s results from their BNI membership vary – and mostly depend on what they put into it. Here are some of the best practices I know to […]

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People refer people, not corporations.

Social Media Marketing 2.0: Self-Generated Business

Traditionally corporate sales teams rely on big marketing and branding budgets to generate leads that their salespeople then follow up with and work to close the sale. There are two main trends affecting the sustainability of this model: First, as the general population has grown increasingly numb to marketing messages, the response to those messages […]

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How to Get More Referrals: Business Knowledge

In a previous blog, I talked about Trust as being the first step towards giving or receiving referrals. The second step in the referral process is Business Knowledge. Do your referral sources know who you are, what you do, and how you help others? Without that basic information, how are they going to talk about […]

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It is much easier to make a friend than to find a client at a networking event.

The #1 Rule in Business Networking

Need more business? Have you tried networking? The number one reason why people go out networking is to get business. And yet I have never, ever, EVER heard anyone say they were at a networking event to buy or shop for anything. So if everyone is going to sell their product or service and yet […]

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